Attract

Perhaps greater than any other benefit that Spiral Systems provides, is the ability to attract new students to your school. Now, more than ever before, parents are hungry for information and demand accountability from their children and from their school. Parents are looking for ways to play a larger role in their child’s academic lives and are seeking schools that expose their children to the forums and types of technologies that await them in higher learning and in the professional world. Spiral Systems does all that and more. It shows prospective parents that your school is empowering students with the tools they need to succeed, and giving access to the most sophisticated resources. It demonstrates to parents that your school uses the latest technologies to provide a sound educational environment and make data-driven decisions. Even parents who live far away from your school will be attracted and impressed by Spiral’s web-based features that ensure no one lives too far away or outside the “school community”.

Retain

Effective technology has been proven again and again to improve retention rates in schools. Teachers, administrators, and key faculty want to know that they have the full support and backing of the administration and that the school is doing all it can to make their job as easy as possible. A School Information System like Spiral screams that out. Saving teachers time from trivial tasks, by providing them with automated attendance features, and the most sophisticated grade book, it shows teachers that the school has a vested interest in keeping them happy and providing a pleasant work environment. This, in and of itself, will drastically improve retention rates; of course, showing prospective parents that your school is able to retain and attract the most qualified teachers encourages them to become part of your school community. Spiral Systems is a catalyst for a school’s marketing success as it helps retain qualified teachers, leading to more and better taught students, leading to happier alumni, leading to more intrigued, prospective parents.

Promote

Conveying your school’s competitive advantages will help you attract a quality field of prospective, mission-appropriate families. This effort — the hard work that goes into differentiating your school and demonstrating the value you offer — should be a part of everyone’s job. Make no mistake — marketing is not just about advertisements and press releases. For today’s private and independent schools, marketing is also about professionalism – ensuring that information is provided efficiently, report cards are delivered on time, attendance can be effectively monitored, etc. From a marketing perspective, a solid technology solution can help your school present a unified front to prospective parents and students.